Pfizer
// Pfizer Oncology Medical, Pfizer Corporate, Story Half Told, and This is Living with Cancer
Graphic Design, Social Media, Art Direction, Animations
For the past 10 months, I have been the creative co-op at Weber Shandwick in Boston, MA. During my time here, the main account that I work on is Pfizer. Within Pfizer there are many programs and subcategories, a few of those being Story Half Told and This is Living with Cancer. Platforms that offer resources and helpful guides to those living and recovering from cancer and looking for a community of people and families who have lived through similar experiences.
While on these accounts, I balance the brands already established branding with the needs and guidelines of each platform. In addition, I have designed and animated posts for Pfizer Oncology Medical Twitter, which has led the account to grow from 3k to nearly 30k followers in just 6 months.
Pfizer Oncology Medical
These videos were created for the Pfizer Oncology Medical Twitter account
Pfizer Story Half Told
These animations and graphics were created for the Story Half Told instagram.









Pfizer This is Living with Cancer
These graphics were created for the This is Living with Cancer website and instagram.








Credits
Client: Pfizer
Agency: Weber Shandwick
Creative Director: Erin Loonan
Copy: Mieka Van Scoyoc